Platforms

Learn more about PBS Mobile sponsorship opportunities
Want to align your brand with PBS Mobile Platforms?
Contact Us
 

PBS Mobile

Anywhere, Anytime

 

Reaching users anywhere and everywhere, PBS’ mobile platforms deliver powerful, award-winning PBS content across browsers and apps for iPhone, iPad and PBS mobile web, optimized for smartphones and tablets. With 10 million monthly unique PBS.org users across smartphones and tablets, PBS mobile platforms provide a richer experience for users and deliver a dynamic, uncluttered environment for sponsors.

 “While Angry Birds may boost your self-esteem, it does not necessarily enrich your mind. The iPhone app from PBS makes dozens of full episodes of shows…available on your phone. Free.” — Gizmodo

 Sponsorship with Impact

  • 10 million monthly unique users across smartphones and tablets
  • Average session length of 4.5 minutes

Sources: comScore Mobile Metrix, 3-month average, Oct-Dec 2016. 

 

A Desirable Audience

  • PBS.org mobile users have a median HHI of $87,500
  • 58% of PBS.org mobile users have a college degree
  • Median age of PBS.org mobile users is 38

Source: comScore Plan Metrix, 3-month average, Oct-Dec 2016

 

Sponsorship Opportunities

  • :15 or :30 pre- or mid-roll creative on all mobile and tablet platforms
  • IAB Mobile Rising Star Adhesion Units on smartphones and tablets stay visible as user scrolls through content

 

PBS Mobile’s Halo Effect

  • 86% of PBS iPad users say their opinion of a company is more positive knowing it’s a PBS sponsor
  • 90% of PBS iPhone app users say their opinion of a company is more positive knowing it’s a PBS sponsor*

Sources: PBS for iPad user survey, Nov ’10 – Jan ’11. *PBS for iPhone user survey, Jan – Feb ’12

 

Download PBS Mobile PDF