For NPR’s sponsor for coverage of the South by Southwest (SXSW) Conferences and Festivals, we created a series of custom sponsorship products that spanned the breadth of NPR Music as well as the SXSW video page to provide a seamless connection between the event and the sponsorship message.
Blue Headphones Main Stage Banner
A Main Stage roadblock banner – responsive and interactive.
SXSW Halo Banner
300 x 600 Halo Unit banner featuring the Blue Headphones alongside updates from SXSW across NPR Music and NPR.org.
NPR Music Series Halo Units