A new report from Sounds Profitable in partnership with NPR and NPM dives into the two metrics that matter most to advertisers today: attention and trust.
A Veritonic study reveals that NPR sponsor messages drive strong intent to see a movie or show, with an audience that over-indexes in movie-watching.
One of the audio industry’s most anticipated annual studies, the 2025 Infinite Dial, explores why audio is an essential part of any brand’s media mix.
Discover the five types of measurement tools offered at National Public Media and how they provide actionable insights to maximize campaign impact.
A travel brand worked with NPM Creative to craft custom audio spots that bring their luxury experiences to life.
From NPR, NPM and Sounds Profitable comes an in-depth look at the audience for news podcasts. Download the report now to get an in-depth look at at news podcast listeners’ demographics and media habits.