Article
April 2024

Creative Best Practices: Lessons from Organic Valley’s Custom Soundscape Campaign

NPM worked with NPR sponsor Organic Valley to share their story through custom creative and crafted a successful and memorable campaign.

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Article
February 2024

Mic, Headphones, Action: Why Your Campaign Needs Podcasts

Podcast listeners are responding to ads by taking action - at every step of the purchasing funnel. Here's why it's time to add podcasts to your next media buy.

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Article
January 2024

Relaunched NPR App Offers Best of Public Radio for Listeners, Custom Integrations for Sponsors

The newly relaunched NPR app brings together the best features from NPR’s previous mobile app experiences all in one convenient location.

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Article
January 2024

NPR News Now Ranked #1 Podcast in the U.S.

NPR News Now is the #1 podcast in the U.S. according to the Podtrac ranker. And another NPR podcast Up First comes in at #3.

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Article
January 2024

New Study Finds NPR News Podcasts are Significantly Safer for Brands than Average

A new analysis with Sounder reveals NPR’s news shows are significantly safer for brands than the average podcasts in the news genre.

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Article
December 2023

NPR & National Public Media's Year in Review: 2023

2023 was another momentous year for NPR & National Public Media. Check out the highlights from content and audience to sponsorship performance.

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