Available for: Audio, Mobile, Display
The NPR app puts your brand in front of users who engage deeply with NPR content. Reach them while they’re tuned in to a continuous on-demand listening experience.
Premium newscast position shares your brand’s audio message following the 3-minute NPR news update that plays when a listener launches the NPR app audio. In between stories, NPR app users hear additional :15 sponsorship messages paired with a branded clickable banner.
15-second script
Copy must be vetted and approved by NPR legal
All audio read by NPR Talent
NPR preamble required
No re-records
Site-Served
DCM tracking pixel and click trackers; other vendors with approval only
5 business days
15-second script
600×500
100kB
Static
Copy must be vetted and approved by NPR legal
All audio read by NPR Talent
NPR preamble required
No re-records
.JPG or .PNG
HTTPS compliant
Banner must have border
Site-Served
DCM tracking pixel and click trackers; other vendors with approval only
5 business days
