In 2019, GoTo sponsored the Fundamentals track for the How I Built This Summit in San Francisco, providing remote meeting pods for attendees to take meetings and calls, as well as a branded charging bar.
In addition to this integrated event activation, NPM Creative partnered with GoTo to create a Brand Soundscape that tells the story behind the latest improvements to GoToMeeting. LogMeIn, the makers of GoTo, CEO Bill Wagner shares how his team relied on user feedback and testing to influence their product development, working to make online meetings seamless and simple.
